Should you have a Facebook group?
September 05, 2019

Should you have a Facebook group?

Do you have a Facebook group for your business?

No, I’m not talking about a Facebook page. A Facebook group is free and can be a great way to build a community with your potential customers. Plus, with the right content and the right people, it can be a strategic method to engage with your audience and potentially drive revenue. 

With the changes in Facebook’s algorithm, it’s becoming harder and harder to have your audience see your posts unless you use paid advertisements. A Facebook group can be a simple and effective way to keep in touch with your customers without constantly pushing your products onto them. 

On this week's episode, I want to help you decide whether a Facebook group is right for your business and give you tips on how to grow it. 

I started The Everyday Adventure Collective for our Encircled customers to share their travel experiences and tips with each other. With the advice that I share in this episode, I hope that you can create your own group and start to build your own community!


Have a listen to episode 21 from season 2 of Brave and Boss: The Podcast on iTunes or Soundcloud.

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  • How to decide whether you should have a Facebook group for your business (with examples!)
  • What should your Facebook group be focused on?
  • What are the best methods for growing your group and making sure the right people are included?