Press and Articles



CLEAN50 2019

2019 Clean 50 Award Honouree | September 2018

THE ACE CLASS

Women of Ace: Kristi Soomer | October 2018

5 Ways to get Ready Faster in the Morning | September 2018

MACLEAN'S / CANADIAN BUSINESS MAGAZINE

Encircled makes the Startup 50 Fastest Growing Canadian New Businesses | September 2018

MINIMALIST WARDROBE.ORG

Interview on they Why Behind Encircled | September 2018

STARTER STORY

Interview about the key tools, systems and goals for Encircled | August 2018

ROBIN CATALANO

Interview about how I started Encircled | July 2018

WEHL

Interview on wellness blog about Ethical Fashion | June 2018

SLOWFASHION MOM

Interview about World Ethical Roundtable | November 2017

KISS COLLECTIVE

Ethical Fashion Q&A | November 2017 

TORONTO IS FASHION

Interview with Kristi Soomer from Encircled | October 18, 2017

NOMAD MODA

Sustainable Fabrics and Ethical Fashion, Encircled (Podcast) | May 17, 2017

ENTREPRENEURS IN MOTION

Growing an Ethical ECommerce Business (Podcast) | May 10, 2017

SELFLESSLY STYLED

Interview with Kristi Soomer, Encircled | March 15, 2017

BREATHE TRAVEL

The One Thing to do to Never Overpack Again |  March 7, 2017

8 Ways to Up Your Eco-Awareness while Traveling | July 12, 2016

SIMPLY LIV & CO

15 Ways to be more Mindful about your wardrobe | February 16, 2017

3 ways to embrace traveling light on your next adventure | September 15, 2016

PERPETUAL YOU MAGAZINE

Unleash Freeing Travel | July 4, 2016

SUSTAINABLEFASHIONDIRECTORY.COM

Interview on Sustainable Fashion Directory with Kristi Soomer | June 27, 2016

QUICKBOOKS ONLINE

"How a Travel Fashion Idea took flight as a business." | June 17, 2015

WHISBI.COM

Featured in "14 Retail Experts Reveal their favourite shopping experiences." | May 4, 2015

WHISBI.COM

Named as one of the "Top 40 Omnichannel Retail Influencers to follows" | March 19, 2015

LUXURYDAILY.COM

"Why are so few retailers achieving Omnichannel functionality -- and is it even possible?" | January 8, 2015

CANADIAN BUSINESS MAGAZINE

"An Empire State of Mind" | March 12, 2013

VANCOUVER SUN

"Online and offline convergence a growing trend" | February 26, 2013

FRESH RAG PODCAST

Podcast, "Kristi promises to bring you retail bliss." | October 10, 2014

THE STARTER'S CLUB

Podcast, "Creating a Fashion Brand on her Own Terms" | October 24, 2014

TUJA WELLNESS

"6 Tips for Traveling Lightly" | December 19, 2013 

THOUGHTWORKS INSIGHTS

"Why are Canadians Online but not shopping?" | March 11, 2014

"Creating tomorrow's leading mobile commerce experience today: Are you Ready?" | October 28, 2014 {co-written, also republished in the Monday Retail Report}

THE CRAVE COMPANY / URBAN CAMPFIRE

"3 Ways to take an outside in look at yourself" | March 24, 2014

 

For a comprehensive list of Press for my fashion line, Encircled, click here.
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