How to Run a Contest that Builds your Brand {VLOG}

July 05, 2016

how to run a contest for your brand

So... you want to run a contest?

Then, you're definitely going to watch this week's vlog. 

Last month, I ran a 4-week long giveaway with my fashion brand, Encircled.

We don't do a ton of contests -- mainly because contests get a bad rap. When I worked in consumer packaged goods, contests were the bane of my existence.
Never ending battles with legal, packaging, trademark, and promotional agencies. Tons of money invested with little palpable return.

However, I wanted to test out a whole new way of running a contest.
The focus - bringing awareness to our brand, and most importantly, our blog.

Find out what happened and 5 ways you can improve your next contest in this week's vid.


Resources Mentioned:

Contest App Recommended -

Shopify -  eCommerce sites

Sample of one of our guest blog posts with contest form (contest is closed) -  here


Have you ever run a contest? If not, has this inspired you to try? Leave me a comment below!

Wishing you much abundance + retail bliss,



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